5 Reasons Why Your Company Should Use an Integrated CRM Dialer Application
Time, Accuracy, Flexibility, Organization and Support
Here’s the challenge: take your huge customer database, attempt to contact large numbers of people at once, personalize the experience, and make the process efficient and cost-effective. Impossible? Not if you use an integrated dialer application. For organizations that need to contact hundreds of customers daily, this system automates the process, giving you the ability to interact with your clients in new and powerful ways. CIA offers an Integrated CRM Dialer, an integrated CRM Dialer application with key advantages. Here are the top 5 reasons why a CRM Dialer is the best way to interact with your customer base:
Time – Many companies have a call center team charged with working their way through long lists of names to contact. A CRM Dialer offers the ability to quickly and continuously contact clients, and either automatically leave a prerecorded message if the call drops to voice mail or connect the system to a live person if someone answers. The process potentially cuts down call time by a third, removes the frustration of waiting for someone to answer, and provides a delivery rate as high as 99%.
Accuracy – Accurate documentation of calls enables companies to gather data and intelligence on customer interaction. All calls are logged and processed, which makes it easy for managers to keep track of progress and employee productivity. A “Blast Report,” is generated after a call session and provides information about total time connected, success rates, and regulatory compliance.
Flexibility – A CRM Dialer is versatile and designed to integrate seamlessly with existing CRM systems or as a stand-alone, out-of-the-box solution. By contrast, the “Unified Application Environment” from Cisco, which has similar features, is limited in its ability to integrate with existing CRMs. A CRM Dialer works across industries, for firms big and small, with a user-friendly interface and simple, intuitive features.
Organization – Companies can customize different lists for unique client groups. When executing a blast, users don’t need to click on each client when the whole group is selected. Notes can be added to individual names in the database, to assist users in follow-up calls. Blasts can be launched anytime, from any location that has Internet access. A voice mail message can be delivered immediately or scheduled to be delivered at a later date. CIA even offers an app to make organizing and sending blasts simple and efficient.
Support – While a Cisco system requires dedicated hardware, a PBX phone system, and lots of maintenance, A CRM Dialer is a cloud-based system, which means lists can be created and managed, recordings can be made and calls can be launched from any location. Past recorded messages can also be archived for future use. CIA is always eager to help clients get full use out of their CRM Dialers and to assist with any questions, 24 hours a day, 7 days a week.
For more information on CIA’s Integrated CRM Dialer application, visit www.callcia.com or call (973) 439-0088.
Related Article: Find Your Lost Customers – Proactive Communication Campaigns Using a CRM Dialer