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5 Reasons Why Your Company Should Use an Integrated CRM Dialer Application

5 Reasons Why Your Company Should Use an Integrated CRM Dialer Application

by | Jul 18, 2018 | Blog, Integrated CRM Dialer

Time, Accuracy, Flexibility, Organization and Support

Here’s the challenge: take your huge customer database, attempt to contact large numbers of people at once, personalize the experience, and make the process efficient and cost-effective. Impossible? Not if you use an integrated dialer application. For organizations that need to contact hundreds of customers daily, this system automates the process, giving you the ability to interact with your clients in new and powerful ways. CIA offers an Integrated CRM Dialer, an integrated CRM Dialer application with key advantages. Here are the top 5 reasons why a CRM Dialer is the best way to interact with your customer base:

Time – Many companies have a call center team charged with working their way through long lists of names to contact. A CRM Dialer offers the ability to quickly and continuously contact clients, and either automatically leave a prerecorded message if the call drops to voice mail or connect the system to a live person if someone answers. The process potentially cuts down call time by a third, removes the frustration of waiting for someone to answer, and provides a delivery rate as high as 99%.

Accuracy – Accurate documentation of calls enables companies to gather data and intelligence on customer interaction. All calls are logged and processed, which makes it easy for managers to keep track of progress and employee productivity. A “Blast Report,” is generated after a call session and provides information about total time connected, success rates, and regulatory compliance.

Flexibility – A CRM Dialer is versatile and designed to integrate seamlessly with existing CRM systems or as a stand-alone, out-of-the-box solution. By contrast, the “Unified Application Environment” from Cisco, which has similar features, is limited in its ability to integrate with existing CRMs. A CRM Dialer works across industries, for firms big and small, with a user-friendly interface and simple, intuitive features.

Organization – Companies can customize different lists for unique client groups. When executing a blast, users don’t need to click on each client when the whole group is selected. Notes can be added to individual names in the database, to assist users in follow-up calls. Blasts can be launched anytime, from any location that has Internet access. A voice mail message can be delivered immediately or scheduled to be delivered at a later date. CIA even offers an app to make organizing and sending blasts simple and efficient.

Support – While a Cisco system requires dedicated hardware, a PBX phone system, and lots of maintenance, A CRM Dialer is a cloud-based system, which means lists can be created and managed, recordings can be made and calls can be launched from any location. Past recorded messages can also be archived for future use. CIA is always eager to help clients get full use out of their CRM  Dialers and to assist with any questions, 24 hours a day, 7 days a week.

For more information on CIA’s Integrated CRM Dialer application, visit www.callcia.com or call (973) 439-0088.

Related Article:  Find Your Lost Customers – Proactive Communication Campaigns Using a CRM Dialer

Find Your Lost Customers – Proactive Communication Campaigns Using A CRM Dialer

Find Your Lost Customers – Proactive Communication Campaigns Using A CRM Dialer

by | May 10, 2018 | Blog, Customer Service, Integrated CRM Dialer

Get Proactive: connect with clients, motivate your team and build revenue with a web-based dialer application

It is a common dilemma: how does a company reach out to customers that have fallen off the radar, either because of expired billing information, lapsed renewals, or any number of factors that conspire to disengage them? Customer retention is a problem that plagues companies across industries, in firms big and small, and is especially prevalent in our subscription-based economy. Improving retention requires outreach, rep motivation, and a robust response rate. Often, companies rely on email reminders to find and re-engage their lost customers. And yet, with a click of a mouse or a swipe of a screen, an email is likely to be deleted and unread, with no means of tracking the receipt or verifying the accuracy of the address.

There’s a better solution. To truly retain customers, companies must abandon their passive approach and embrace a proactive method that is data-driven and designed for maximum customer contact. A web-based dialer application that is proactive is the superior solution: it is cost-effective, provides instant feedback, and can be used to incentivize a customer service team to transform into a customer search and rescue party.

Web-based CRM  Dialer applications, such as CIA’s Integrated CRM Dialer, are proactive because they engage customers in personalized contact and meaningful outreach. A CRM Dialer efficiency allows a team to quickly and easily call and communicate with large numbers of customers at minimal expense. It integrates in-depth reporting data and real-time feedback. A CRM Dialer also offers a “voice drop” feature, enabling users to record a voicemail message prior to beginning their call session. Each time a user reaches a contact’s voicemail they can “drop” the pre-recorded message into the contact’s voice mailbox and proceed to their next call.

Using a CRM Dialer, a proactive communication campaign can be mounted that motivates customer service representatives to re-engage lost customers and build retention. First, managers can mandate a specific number of calls per month per representative. Second, if an employee exceeds the mandated number of calls he/she would receive a small commission. Third, an additional commission would be given for amassing a certain number of minutes engaged with customers. And finally, a more generous commission can be paid on any revenues gained as a result of their calls. CIA’s Integrated CRM Dialer application provides all the data required by management to effectively monitor this type of incentive campaign. It provides real-time feedback, including information on the calls made, the call result, and total time connected.

The end result of this search and rescue campaign? More customers found, more customers re-engaged, more customers retained and, of course, more customers adding revenue to your bottom line.

For more information on CIA’s Integrated CRM Dialer application, visit www.callcia.com or call (973) 439-0088.